Event photography is a rewarding profession, both creatively as well as financially. The task involves taking natural and vibrant photos of several kinds of live events. You must be directed by your creative instincts to project the event in the right spirit and in its true grandeur. In the scheme of things, a good event photographer creates memories through pictures that will be cherished for years to come.
Most people think that event photographers just land at an event and start clicking. While this may be the case of some newbie event photographer whose quality cannot be trusted, a true professional has to in fact offer a lot by way of his services. Being an expert event photographer demands that you have to be familiar with the nature of the event and its essence prior to capturing it. It is of prime importance to cover the essence and spirit of the event. For instance, it is essential to have an idea of the nuances between the mood of a sports event, a formal meeting, or a marriage party.
A good event photographer has to be aware of the newest techniques in digital processing of pictures and should be aware of all the details of his camera. You must have in depth knowledge of different lenses and how they should be used taking into consideration the nature of the event. The photography instruments and their settings change immensely depending on whether the event photography is to be done indoors or out in the open and at which hour of the day.
Another factor that cannot be ignored is the lighting at the venue of the event. The camera aperture and ISO setting must be in line with the light available at the venue. The need for a supplementary flash light is also based on this aspect. Attentiveness also plays a critical role in helping you to click all the important shots with great accuracy and deftness.
Professional courses and many books are available for getting more knowledge on all factors and finer details of event photography. It is recommended that you internalize the technical as well as other important aspects of event photography before taking up assignments because one successful project guarantees the inflow of more work.
Last but not the least, you must have fervour for your work if you desire to achieve any success in this business. One must be alert, ready to adjust to various situations, and have an adaptable style to get long lasting success as an event photographer.
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There are a number of different tips that could be learned when discussing the subject of food photography and what every food photographer should know. We will go cover a few of the introductory tips here. Some of the important ideas to keep in mind are lighting, props, quickness and enhancement. Here we will learn techniques for food photographers to take the next step.
Let there be light
The first important technique food photographers should learn is about lighting. When photographing food you should treat it as you would any other kind of subject and make sure it is lit correctly. Many pictures can be improved by using adequate lighting. Natural light is the best light source to use, so by a window is an ideal location. Natural light cuts out the shadows, and gives the food a more natural look which all food photographers want.
Props
With food photography props often save the day. The reason restaurants use big and fancy plates to serve food on is because we eat first with our eyes! Choosing the right props for a food shot is imperative. Get it right – masterpiece. Get it wrong – roll up your sleeves and start again.
If you do a lot of food photography then shopping at second hand markets can be a great way to build your box of props. You can pick up expensive items like large pots and dishes and vases for a few dollars and a smile. If you do not do much then you may have to go shopping for what you need and bill the client!
Quickness
If you are a slow-coach perfectionist then food photography may be hard for your to master. Like master chefs that throw masterpieces dishes together in minutes master food photographers capture the essence in minutes too. Be quick else it will be a mess is the thing to remember with food photography. As soon as food warms or cools it droops, melts, discolours and a whole range of other things. Be ready with all the lighting and use placeholder items such as places to get the lighting right. Once the food is there you should be shooting.
Instant way to improve your photos
An excellent food photographer will want to learn this last but not least creative technique when it comes to taking photographs of food. And that is to use a small amount of vegetable oil that you have on hand and brush it on the food. This will make your dish glisten and stand out deliciously in your pictures.
Touch base with the chef
You will usually be working with a food professional be it a stylist or chef. Hopefully you are not on a low budget shoot and have to do the displays yourself.
Take a few minutes before the shoot to talk with the chef and ask them how they like to work. Ask them if there is anything you need to know about the food that may not be obvious. If nothing else this will make them feel good so you will then be able to work closer and better together.
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Events like an important conference or a big customer visit come rarely, and it is critical to capture such events in the form of pictures, which you can later use for both internal and external distribution. This is where corporate photographers play an important role.
Event photography is significantly different from regular photography or even pro photography in a studio environment, as the photographer does not have any control over the happenings of the occasion. To be able to do well at event photography, a person obviously needs ability, plus he also needs to have a solid experience behind him. However, the biggest difficulty is that an event photographer does not get a retake.
It is needless to say that you have to be aware of several aspects while selecting a corporate photographer to cover a corporate occasion. As important corporate events are usually held inside, he must be aware of how to set his camera accordingly. Even a great photographer would be of no help if the camera and lenses are not up to the mark, so you must insist on top-end equipment.
It is very important to get on board an experienced event photographer from a well-known firm. You must check the work samples of the photographer and his familiarity with capturing similar events in the past. Getting feedback from the photographer’s past customers can also be of help.
Of course, you have to inform the corporate photographer, who you plan to hire, about all the expectations that you expect him to fulfil. This is critical, because any lack of communication can prove to be expensive. Such a conversation will also help you get a better idea of how competent the photographer is, and how much at ease he is likely to be at the event. Moreover, a detailed discussion would put the corporate photographer at ease and he would be able to deliver his job adequately well done.
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A great way to make money with photography is to focus on events. You will be surprised about how many people want events covered and photographed.
Here’s how you can do it
The key trick is in choosing your market slice. You must choose a slice of the market where people want to keep memories alive in print. It must also be an event that is hard to capture for a not professional so that they will need your services.
One idea is to go to kids sports events. Get permission from the coach to click pics for the parents watching and then start clicking away. If you turn up with a huge telephoto lens like the ones used for pro coverage of events, you will be taken seriously. Make sure you get all the children doing great action shots and then hand out flyers to all the parents watching with your web address. If you can grab the parents email address so you can email them the URL of you site then upload the pics to your web site that day and email everyone. If you have a simple shopping cart set up you can make money in a few hours as people pop in to see the pics and buy them for $20 or more a pop.
You can do a similar thing with weddings. Take all the normal pictures as part of the wedding coverage but then get your URL printed on the wedding invites and all the other wedding materials and also get an email list of all the wedding guests, offer the couple a nice 20% discount for doing this and then take lots of extra pics at the wedding of the guests doing all the things they do. Upload all the pics to your site and send the emails. You will then make a lot more money than the 20% discount it cost you because then 30 or 40 people will be also buying your pics at $20 or more a shot straight from your site. You can also charge a higher price for high resolution pics.
The trick is to find a niche where you can excel by being the best photographer in the room, and offering an easy way for people to buy your photos.
Dog shows, fashion shows, horse shows, car shows, livestock competitions, rock shows, – the list goes on. Keep your eye out in the events section of your local paper to see what is happening. Always ask for permission to shoot pics and if you need to offer the people 10% of the income if feel you need to so you can get easy access.
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Corporate photography is a segment of the greater discipline of commercial photography. However, the sphere of corporate photography is quite vast and a person involved in it should be highly skilled in his art.
There are several aspects that distinguish other types of commercial photography from corporate photography. In other types of photography, the photographer has the privilege of doing retakes until he arrives at the right angle to click the ideal picture, but corporate photography is basically one-click-and-it’s-over business. Hence it is critical to engage the services of a capable corporate photographer.
The photographer must have a strong presence of mind because corporate events are generally quick paced with lots of unexpected turn of events. A relaxed photographer having low levels of attentiveness and awareness cannot perform as a corporate photographer.
Taking headshots of corporate honchos is an important component of corporate photography. These headshots might be used for the organisation’s archives or for distribution in the media. Hence the photographer must have an exceptionally good expertise in taking such pictures.
The mere reputation of a photographer does not certify his competence in corporate photography. For instance, a corporate event would be a terribly wrong project to be undertaken by a wedding photographer and his work there might even turn out to be totally useless. Weddings usually have a clearly defined sequence of customary rites, so a photographer can ease himself and keep a tab on the ceremonies by following the series of events. But in corporate events, unexpected incidents are very common and this demands complete alertness from the photographer. That is why a photographer with previous experience in handling corporate events should always be considered for the job
There are many business requirements associated with corporate photography and the above mentioned suggestions would enable you to engage a really expert corporate photographer. However, to cross-check all the photographer’s claims, you should always look at samples of his past work.
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A wedding is the kind of occasion that people want to display pictures of for years to come. Your clients will be looking for a quality track record because it is such a special moment they want capturing. If you are a photographer you might want to consider photographing weddings because there is a lot of money to be made by doing them. With the money comes the risk which you must manage well.
If this is going to be your first wedding shoot you will want to make sure your contract is written up properly and a disclaimer included in it. A disclaimer is something that can prevent you from being sued later on. There are a few reason you should not be held accountable for and they are failure of equipment, miss placed pictures after they were sent away, and photos that do not develop properly. Otherwise you could get sued for breach of contract.
The hourly rate and how many pictures are to be taken should also be included in the contract. Include how much the cost of development is and the cost of the album. Make sure you discuss with your clients what their requirements are. They might want a certain person or family they would like pictures of since they don’t get to see them often, so that should be discussed as well if it is an issue.
Your clients will probably request certain photographs so make sure you make a list. Generally your clients will want pictures of the pre-ceremony, wedding ceremony, post-ceremony and of course the reception. Who will be in certain photographs should be discussed with the client as well. Pay attention to what your clients are saying because each one will be different.
It is smart to always ask for a booking fee. Without this you could be caught out if something goes wrong. If they have paid nothing then they are less likely to try to solve any problems that may occur. Fifty percent is reasonable to ask for an up front booking fee. This will make sure you are covered in the event of a cancellation. So you don’t end up bothering the bride and groom during the reception, arrangements should be made for when the remainder will be paid. They would think you were unprofessional and wish they had hired someone else.
Photoshop is a good program to use if you are going to be processing the pictures yourself. Flaw removal, montage, and changing the color are a few of the enhancements you can use with Photoshop.
Look for ways to add extra value that you have not told them about. This will always generate good feelings. A special surprise will keep everyone talking and generating more business for you in the future. Think different. Imagine for example if you uploaded all their pictures onto a password protected part of your website so that they and their friends can login and view.
In the end doing wedding photography can be lucrative and fun as long as you build on your people skills.
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